86% of B2C marketing organizations believe that artificial intelligence marketing (AIM) can add value to their business. Meanwhile, 78% of marketers are adopting or expanding AIM solution in 2018.
This month, Amplero CEO and Chief Scientist Olly Downs, PhD, and Forrester Principal Analyst Joe Stanhope discussed the results from the recent Forrester research report, “The Machine on Your Team.”
If you’re evaluating or expanding AIM solutions for 2018, this webinar is a mission-critical resource for understanding, implementing, and deriving value from your AI investment.
If you missed the live webinar, click below to get a recording answering the following essential questions:
- What is Artificial Intelligence Marketing (AIM)?
- What are the benefits of AIM?
- How do marketing leaders plan future AIM investments?
- What are key recommendations from leading enterprises?
- What are AIM solutions providing right now?
View the webinar
If you have any questions or want to see the Amplero AIM Platform in action, contact us today.
As CEO and Chief Scientist at Amplero, Olly Downs, PhD, is a machine learning scientist and serial technology entrepreneur, credited with bringing advanced analytics and machine learning methods to bear as the creative spark behind numerous early-stage technology companies. Olly specializes in applying abstract analytical ideas from mathematical, physical, and statistical science to problems in the real world and commercializing them into significant businesses; to date this has resulted in 34 granted patents.
Olly’s work has included pioneering applications of predictive anaytics, probabilistic and location-based reasoning for INRIX, RocketFuel, Blab, AdReady, Farecast and MSN and offline analytics; including financial mathematics, quantum computing and Bayesian estimation, for HERE, SiriusXM, Globys, L1 Partners, D-Wave Systems, Apollo Data Technologies, Microsoft Research, Barnes & Noble, Knight Ridder, Ryder and IGT.
Contact him here or follow him on Twitter at @mathandporsches.
Headquartered in Seattle, Amplero is an Artificial Intelligence Marketing (AIM) company that enables business-to-consumer (B2C) marketers at global brands to optimize customer lifetime value at a scale that is not humanly possible.
Unlike traditional rules-based marketing automation systems, Amplero’s Artificial Intelligence Marketing Platform leverages machine learning and multi-armed bandit experimentation to dynamically test thousands of permutations to adaptively optimize every customer interaction and maximize customer lifetime value and loyalty.
With Amplero, marketers in competitive, customer-obsessed industries like telecom, banking, gaming, and consumer tech are currently seeing measurable lift across key performance indicators—including 1-3% incremental growth in customer topline revenue and 3-5x lift in retention rates.
For more information, contact us today or follow us on Twitter.