Press Releases

Press Releases

Amplero Expands Artificial Intelligence Marketing Platform

SEATTLE May 3, 2017Amplero, a recognized leader in leveraging artificial intelligence marketing to maximize customer lifetime value and loyalty, today announced an extensive expansion of its Artificial Intelligence Marketing Platform (AIM) that will help marketers increase topline revenue while delivering better customer experiences.

This latest release of Amplero’s AIM platform includes a new machine-learned insights component that is designed to identify and push proactive insights about campaigns, customers, and KPI’s to the marketer to ensure learnings are understood and utilized across their organization. These new insights notify marketers of unexpected shifts in customer behavior, discover direction for future creative, and provide always-on monitoring of campaign efficacy.

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Press Releases

Amplero Welcomes Former Pandora CEO Brian McAndrews and Former Salesforce Marketing Cloud CEO Scott McCorkle to Board of Directors

Amplero, a recognized leader in leveraging artificial intelligence marketing to maximize customer lifetime value and loyalty, today announced the appointment of Brian McAndrews and Scott McCorkle to the Amplero Board of Directors effective immediately.

As the former CEO for Pandora Media and aQuantive, McAndrews brings strategic knowledge of digital media and technology startups. McCorkle, a digital marketing pioneer and former Salesforce Marketing Cloud CEO, touts extensive CRM and IT management experience. Together, they will guide Amplero’s executive team through their rapid growth -- planning to double the size of the company within the next year to meet the increasing demand for artificial intelligence marketing (AIM) technologies. This comes at a pivotal time as 80 percent of marketing leaders say that AI will “revolutionize” marketing by 2020.

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Press Releases

Gearing Up for 2017, Amplero Reveals Top Three Predictions for the Marketing Technology Industry

Amplero, the world's first machine learning-powered digital intelligence platform, today unveiled what marketers can expect to see in the coming year with the company's marketing technology predictions for 2017. Rooted in machine learning and artificial intelligence experience, Amplero predicts that marketers will finally be able to take advantage of the global investment in big data infrastructure and move beyond traditional rules-based marketing automation. These advancements powered by machine learning will have significant impact on the day-to-day role of the CMO, as well as transform the way marketers approach customer-centric marketing.

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