Press Releases

Press Releases

VentureBeat names Amplero "Top 5 Most Promising AI Technology"

SEATTLE, Oct. 24, 2017 – Amplero, a recognized leader in core artificial intelligence marketing (AIM) technology, is scheduled to present at the VentureBeat Summit 2017 AI Innovation Showcase on Tuesday, Oct. 24. Amplero was selected to participate by an expert panel as one of the Top 5 Most Promising AI Technologies based on disruptive and differentiated technology with a business application.

The theme of this year's VB Summit is "Riding the AI Wave," focused on applied AI that skips the hype and is already generating breakthrough results. According to a recent study conducted by Forrester, 86 percent of marketers believe that AI can provide value to their business and 78 percent are planning to expand or implement artificial intelligence marketing to support digital transformation initiatives. Amplero Head of Product Garrett Tenold will speak to real-world examples of how AI is transforming the way consumer-obsessed businesses like Sprint, Xbox, and DoubleDown interact with their customers at scale.

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Press Releases

The Machine On Your Team: New Forrester Study Shows How Marketers Are Adapting in the Age of AI

Amplero, a recognized leader in core artificial intelligence marketing (AIM) technology, today announced the findings of a commissioned research study conducted by Forrester Consulting on behalf of Amplero to evaluate the use of AI-driven marketing technology and its associated challenges and benefits. To further discuss the findings, Amplero will host a webinar featuring guest speaker Joe Stanhope, Forrester Research Analyst, on October 26.

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Press Releases

Amplero Lifts Lid on AI’s Black Box for Marketers with New AI-fueled Learned Insights Capability

Amplero, a recognized leader in core artificial intelligence marketing technology, today announced enhancements to its pioneering AIM Learned Insights capability.

The announcement comes immediately following a $17.5 million Series B funding round co-led by Greycroft and Ignition Partners.

Powering personalized, cross-channel customer experiences at brands like Sprint, Xbox, Virgin Mobile, DoubleDown Interactive, the Amplero Artificial Intelligence Marketing (AIM) Platform adaptively optimizes every customer interaction to maximize customer lifetime value and loyalty at a scale that’s not humanly possible.

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Press Releases

Amplero Raises $17.5 Million in Series B Funding to Reinvent the Marketing Technology Landscape with AI at the Core

SEATTLE – August 29, 2017Amplero, a recognized leader in core artificial intelligence marketing technology, today announced that it closed a $17.5 million Series B funding round co-led by Greycroft and Ignition Partners. Existing investors Wildcat Venture Partners, Seven Peaks Ventures, and Trilogy Equity Partners also participated in the round.

Raising more than $25 million to date, the Amplero Artificial Intelligence Marketing Platform (AIM) is already used by a string of major brands, including Sprint, Virgin Mobile, Xbox, BECU, and DoubleDown Interactive. Amplero puts AI at the core of the marketing technology stack for business-to-consumer (B2C) enterprises, enabling them to optimize customer lifetime value at a scale that is not humanly possible.

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Press Releases

How to Hire a Machine: The CMO's Guide to Artificial Intelligence Marketing (AIM)

Amplero is proud to announce the recent launch of “How to Hire a Machine: The CMO’s Guide to Artificial Intelligence Marketing.”

As a starting point for marketing leaders exploring the application and integration of enterprise AI solutions within the modern marketing technology stack, the guide serves as an easy-to-consume resource in a landscape crowded with point solutions, core platforms, and bolt-on AI capabilities within existing marketing clouds.

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Press Releases

Amplero Recognized on Constellation ShortList for Marketing Analytics Solutions

Amplero, a recognized leader in leveraging artificial intelligence marketing to maximize customer lifetime value and loyalty, today announced it was named to the Constellation ShortList™ for Marketing Analytics Solutions in Q3 2017. To remain competitive in the continually evolving business environment, organizations must implement technologies that not only complement existing strategies but also support radical transformation of business models. The technology vendors included on the Constellation ShortList provide the key functionality and requirements for early adopters pursuing digital transformation initiatives.

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Press Releases

Amplero Expands Artificial Intelligence Marketing Platform

SEATTLE May 3, 2017Amplero, a recognized leader in leveraging artificial intelligence marketing to maximize customer lifetime value and loyalty, today announced an extensive expansion of its Artificial Intelligence Marketing Platform (AIM) that will help marketers increase topline revenue while delivering better customer experiences.

This latest release of Amplero’s AIM platform includes a new machine-learned insights component that is designed to identify and push proactive insights about campaigns, customers, and KPI’s to the marketer to ensure learnings are understood and utilized across their organization. These new insights notify marketers of unexpected shifts in customer behavior, discover direction for future creative, and provide always-on monitoring of campaign efficacy.

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Press Releases

Amplero Welcomes Former Pandora CEO Brian McAndrews and Former Salesforce Marketing Cloud CEO Scott McCorkle to Board of Directors

Amplero, a recognized leader in leveraging artificial intelligence marketing to maximize customer lifetime value and loyalty, today announced the appointment of Brian McAndrews and Scott McCorkle to the Amplero Board of Directors effective immediately.

As the former CEO for Pandora Media and aQuantive, McAndrews brings strategic knowledge of digital media and technology startups. McCorkle, a digital marketing pioneer and former Salesforce Marketing Cloud CEO, touts extensive CRM and IT management experience. Together, they will guide Amplero’s executive team through their rapid growth -- planning to double the size of the company within the next year to meet the increasing demand for artificial intelligence marketing (AIM) technologies. This comes at a pivotal time as 80 percent of marketing leaders say that AI will “revolutionize” marketing by 2020.

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